Account Based Marketing (ABM)
Flex CMO helps you win opportunities with target accounts by implementing an ABM (Account Based Marketing) strategy. We develop highly personalised marketing plans per account (1:1), by cluster of accounts (1:few) with similar challenges and issues, or targeting accounts within the same industry sector (1:many).
Our ABM services include:
- Definition of your ICP (Ideal Customer Profile)
- Selection target accounts
- Research into target accounts
- 3-4 interviews (1h) with account team
- Development of personalised messaging
- Selection of campaign themes
- Customised content strategy
- ABM strategy and plan
Les + de Flex CMO
Services marketing B2B, à la demande, adaptés à vous besoins.
Équipe bilingue (Français-Anglais)
Forte expérience en marketing à l’international
Flexible & réactive