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How can small businesses effectively use ABM with limited resources
Small businesses can implement Account Based Marketing (ABM) strategies even with limited resources by focusing on a targeted, efficient approach: Prioritize High-Value Accounts - Identify a small number of high-potential…
A fractional Chief Marketing Officer
A fractional Chief Marketing Officer (CMO) is a part-time, outsourced marketing executive who provides strategic leadership and expertise to companies without the commitment of a full-time hire. This new approach…