Outsourced marketing leadership: a senior CMO on your team.
Flex CMO takes ownership of your marketing just as an in-house marketing director would: vision, priorities, budget, team and results. You get 20 years of B2B experience a few days a week, without the cost or delay of recruitment.
Contact us
This service is for you if…
- You have no marketing director, or the role is vacant.
- Your marketing team executes, but nobody sets the direction.
- Marketing spend grows with no clear link to revenue.
- Sales and marketing work in silos.
What we do
01
Leadership
Setting goals, budget and KPIs, presented and tracked at leadership level.
02
Management
Leading the marketing team, coaching and structuring roles.
03
Partners
Selecting and managing agencies, freelancers and tools.
04
Alignment
Shared routines with sales, a common definition of a qualified lead and pipeline tracking.
Deliverables
- Annual marketing plan and 90-day roadmap
- Monthly KPI dashboard
- Target marketing team structure
- Hiring and handover to your future in-house CMO, if needed
Frequently asked questions
How many days a week?+
Usually 1 to 3 days a week, adjusted to your priorities and growth stage.
Does the fractional CMO join the leadership team?+
Yes. They represent marketing to leadership and report on results like any team member.
Let's talk about your project
Free, no-obligation first conversation within 48 hours.